An effective social strategy can help you grow your business, maintain your social presence and engage with the audience.
By 2019, it is estimated that around 3.4 billion people will indulge in social media networking globally. This figure is approximately 35% of our planet's population. By having said this, it would be of no surprise as to why businesses invest into social media marketing.
Social media marketing is basically doing business activities on social media platforms which is directly related to marketing objectives like customer acquisition, generating web traffic or brand awareness.
This kind of activity primarily involves the use of content like images,text and/or videos. While this also involves paid advertisement and engagement activity.
An integral part of social media is the audience's desire to share content. When people share your content, they in a way become one of the channels of distribution.
Talking about your friend tagging you in an Instagram post or re-posting an article to their audiences, a piece of content that has a high relevancy and is visually appealing will most likely attract engagements and shares.
We can help you improve and track the reputation of your business and find out how people perceive your brand.
Social Media Contests
Facebook, Twitter or Pinterest content can increase your traffic in a short period of time. Our experts can help you determine the most suitable type of content and platform for your brand.
Social Media Management
Our team of social media experts can manage your accounts on your behalf and engage with your audience.
Setup & Custom Profile Design
We create and customize Social media profiles with quality content and aesthetics that resonates with your brand and audience.
So which is the most used social media channel which is effective?
There is always going to be a debate over this question since there isn't a solution which be the same for everyone.
There are a some channels of social media that may prove to better for business in helping them meet their objectives and also the content published would vary depending below factors.
To give you an example, For driving traffic to a b2b business, a video shared on Facebook would not be as effective as it can be if such an article was shared on Linkedin. In this way, every media channel differs from business to business depending on the audience type on that media platform and the target customer for the business.